digital business models

You have a business, and you plug into it a website. You can say you’ve transitioned it as a digital business model, right?

Well, not really!

A digital business model might leverage digital technologies to improve several aspects of an organization.

From how the company acquires customers to what product/service it provides.

However, a digital business model is one in which digital technology helps enhance its value proposition.

Indeed, that’s the core point: the more the digital part of the business affects the value proposition, the more you’ve transitioned your business into the digital world.

For instance, I've explained the four levels of digitalisation in detail!

Instead, I’ll focus on the historical landscape for developing digital business models and what’s coming next in this particular issue.

Before I dive into them all, below is a visual representation of what I’ll cover in this issue!