The Business Engineer

The Business Engineer

dismantling Google's business model

Gennaro Cuofano's avatar
Gennaro Cuofano
Aug 29, 2024
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Can you guess why anyone wants to steal Google's business model?

Well, let me show you in a single graphic.

Google created the most lucrative media business without being a publisher.

Enabling millions of websites to monetize their content without bearing the responsibility for what they published!

Do you know how many employees ​The New York Times has in the journalism operations?

The NYT Journalism Operations Employees

2,700, on a total of 5,900!

Thus, over 45% of employees at The NY Times were involved in journalism operations in 2023!

To differentiate itself, the NY Times ramped up its journalism operations from 36% of the total employees in 2020 to over 45% in 2023.

My guess is that we'll see this number pushed to over 50% in the coming 2-3 years as The NY Times wants to differentiate itself further in the era of AI-written content…

Can you guess how many journalists Google has? Zero!

Indeed, that's the Google's arbitrage machine!

Let me explain...

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