The Business Engineer

The Business Engineer

Share this post

The Business Engineer
The Business Engineer
innovation forces!

innovation forces!

Gennaro Cuofano's avatar
Gennaro Cuofano
Oct 13, 2024
∙ Paid
30

Share this post

The Business Engineer
The Business Engineer
innovation forces!
5
Share

The image below is stuck in my mind when asked how I see business innovation!

Let me explain.

The Business Engineer is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber.

Francisco de Goya, Saturno devorando a su hijo (Saturn eating his son).

I saw this painting for the first time over ten years ago at Museo del Prado, Madrid, and ever since, it has stuck with me as a way to represent the complexity of the business world.

In the short-term, Saturn's strategy to swallow his offspring might succeed, yet, in the long run, that turns against him...

That's what it means to look at the world as a ​Business Engineer.

business-engineering-fourweekmba

This post is for paid subscribers

Already a paid subscriber? Sign in
© 2025 Gennaro Cuofano
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture

Share