The Business Engineer

The Business Engineer

marketing vs. sales

how to avoid the slow ramp of death and figure out the sweet spot between marketing and sales, for high-tech business models!

BE's avatar
Gennaro Cuofano's avatar
BE
and
Gennaro Cuofano
Apr 14, 2024
∙ Paid
19
4
Share

If you have ever worked in software, you might know what CRM software is.

It is a technology solution that enables companies to store, organize, and analyze customer data in a centralized system, providing a complete view of customer interactions across multiple channels.

This post is for paid subscribers

Already a paid subscriber? Sign in
BE's avatar
A guest post by
BE
Founder of FourWeekMBA and creator of The Business Engineer
© 2025 Gennaro Cuofano
Privacy ∙ Terms ∙ Collection notice
Start writingGet the app
Substack is the home for great culture