The Business Engineer

The Business Engineer

Spotify's Flywheel!

how Spotify broke the silos between product growth, distribution, and bottom line in one of the most effective flywheels the business world has ever known!

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Gennaro Cuofano
Apr 11, 2024
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By 2023, for the first time in its history, ​Spotify has surpassed 600 million subscribers.​

spotify-users

This is what it meant from a revenue standpoint.

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