The Business Engineer

The Business Engineer

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The Business Engineer
Success Factors
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Success Factors

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Gennaro Cuofano
Jul 18, 2024
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The Business Engineer
The Business Engineer
Success Factors
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Finding the factors that affect a startup's success isn’t as simple.

Some might be under the control of the person building the startup, yet many others are highly contextual and hard to control.

While there is no simple way to say which factors affect the success of a startup, for this particular issue, I’ll leverage an old yet; I argue, effective research by Bill Gross, founder of Idealab.

If you don’t know Bill Gross, he was pretty much the guy who invented the click-based business model, which became the foundation of Google (yet Google’s founders added a few critical engineering tweaks to it!).

For Bill Gross, the five key factors influencing a startup's success are the idea, team, business model, funding, and timing.

Before I dive into them step by step, below is a visual representation of what I’ll cover in this issue!

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